Overview
A/B Testing Extension
In marketing, A/B testing is a simple randomized experiment with two variants, A and B, which are the control and treatment in the controlled experiment. It is a form of statistical hypothesis testing. Other names include randomized controlled experiments, online controlled experiments, and split testing. In online settings, such as web design (especially user experience design), the goal is to identify changes to web pages that increase or maximize an outcome of interest (e.g., click-through rate for a banner advertisement).
Features:
- Support CMS page
- Support Category page
- Support Details page
- Fixed redirect issue when user visit page that added experiment code
Category | Plugins / Magento |
First release | 2 April 2015 |
Last update | 2 April 2015 |
Tags | Magento extension |